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Mystery Shopping – How Thousands Of Ordinary People Get Paid to Shop
Publish Date : 11/25/2004 9:55:00 AM Source : Onlypunjab.com Money and Finance Team
Mystery shopping allows thousands of people to get paid to shop and keep the products they are paid to buy.
(PRWEB) October 11, 2004 -- Mystery Shopping: To the uninitiated, the phrase may sound enigmatic. But to the thousands of regular participants, mystery shopping is a fun and rewarding activity for which they get paid to shop, watch movies or take their families out for dinner. All paid for, of course, by someone else. “It is a fun activity with a serious side,” said Jane de Silva, a mystery shopper with many years of experience. “It is one of the main market research strategies used by companies to find out how good their products and services are,” she said. Mystery shopping is an activity where people are paid money to visit stores, movie theaters or restaurants, and then submit an evaluation of their experience. They may be asked to comment on how good the customer service was, how long they had to wait in line at the cash register or other similar questions. Mystery shopping, also known as secret shopping, is for many participants a regular source of income. “Not only do participants get paid to shop, they also get to keep the products they are paid to buy. It’s a lot like getting the same thing for free – twice!”
Most top shopping chains, movie theaters, restaurants and even theme parks are always looking for mystery shoppers to evaluate their products and services. The feedback they receive from the mystery shoppers allow them to make crucial marketing decisions, such as how best to improve customer service, what products to promote more, what to discontinue and even how better to geographically lay out their stores. Such information is extremely valuable to the companies so as to maintain the edge in an increasingly competitive marketing environment. A review of the top databases of mystery shopping sources can be found at Bandeeni Mystery Shopping Reviews
Anyone can become a mystery shopper. There are several hundred public relations companies which coordinate mystery shopping for large national chains. Mystery shopping is open to anyone, and all that is required is that they register with as many of these consumer research companies as possible. “When there’s an assignment, the company offers it to people on their database for which they will usually get paid anything between $20 and $60, and also get to keep the products they buy,” said de Silva. “For some, mystery shopping is a hobby. For others, it is almost a full-time source of income.”
Finding consumer research companies that are looking for mystery shoppers is a difficult task, because they are scattered all over the internet. Several databases have collated this information and provide it for a small one-time fee to prospective mystery shoppers. Reviews of some of the best sources to find mystery shopping opportunities can be found at http://www.bandeeni.com/mystery-shopping.htm
Another popular market research tool is online surveys, where people get paid to take surveys. Those who get paid to take surveys typically earn between $3 to $70 per short survey, and up to $300 for participating in online forums. Reviews of the top paid survey sources can be found at http://www.bandeeni.com
For more information: http://www.bandeeni.com/mystery-shopping.htm
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